VON
VON Canada used PLAY's unique 'On-Purpose Branding Process' to redevelop one of Canada's oldest brands. The campaigns that resulted have helped revitalize the organization across more than 40 branches from coast-to-coast in Canada. PLAY also brought advertising and brochure management on-line so branches can customize materials by region yet keep the integrity of the brand.
VON Canada used PLAY's unique 'On-Purpose Branding Process' to redevelop one of Canada's oldest brands. The campaigns that resulted have helped revitalize the organization across more than 40 branches from coast-to-coast in Canada. PLAY also brought advertising and brochure management on-line so branches can customize materials by region yet keep the integrity of the brand.